FINDLAY, Ohio – As the end of the school term draws to a close throughout Canada, Cooper Tire has marked the first year of a three-year partnership with Hockey Education Reaching Out Society (HEROS) by presenting the organization with a $25,000 donation. HEROS is a not-for-profit organization dedicated to engaging, motivating and educating children throughout Canada through involvement in hockey. The organization’s Executive Director, Norm Flynn, recently joined Cooper Tire’s Chris Ostrander, President, North America Tire Operations, at an event to receive the donation.
During Cooper’s recent consumer rebate event, Take the Money & Ride, Canadians played an important role in the donation, as Cooper encouraged consumers to contribute a portion of their rebate to HEROS, matching each $5 donation dollar for dollar, up to an aggregate of $25,000 in matching donations.
“Cooper is proud to support HEROS’ dedication to Canadian communities, providing youth with valuable life skills that will pave the path for their future success,” said Ostrander. “Our partnership works so well because the values of Cooper and HEROS align, working toward similar goals of teamwork and education.”
Since 2000, HEROS has worked with more than 3,200 children to make their education enjoyable and to help their dreams become a reality. Participants in the program, handpicked from some of Canada’s toughest neighborhoods, work with mentors throughout the school year to develop leadership skills and a sound work ethic. With many of the children involved in HEROS coming from households that often cannot afford cars or even three square meals a day, donations to the organization directly fund mentorship training programs as well as the children’s hockey equipment.
“Cooper’s donation supports the HEROS program in a significant way,” said Flynn. “We’re able to fund the children’s participation, equipment and meals for every program and clinic we host. The values of leadership, teamwork and volunteerism learned in this program will last long after the final school bell rings – these are life-long lessons.”
Richmond Hill, ON — Mazda Motor Corporation today revealed the hatchback version of the all-new Mazda3. The redesigned Mazda3 is the third in Mazda’s new generation of products that adopt both the KODO–Soul of Motion design theme and the full-suite of SKYACTIV Technologies. The sports compact that will redefine driving pleasure will be launched around the globe, with sales starting in Canada this fall.
Thanks to the dynamic expressions of KODO design, the Mazda3 suggests exhilarating driving at first glance. In addition, SKYACTIV Technology delivers a “jinba-ittai” experience of oneness between car and driver, which deepens with every mile driven. Introduced for the first time with the 3rd generation Mazda3 is a new car connectivity system that broadens the scope of that driving experience. The system features a new Human Machine Interface (HMI) that is designed with the highest priority placed on driving safety. A wide range of Mazda’s i-ACTIVSENSE advanced active safety technologies aid the driver in recognizing and avoiding hazards. Mazda has consistently aimed to offer customers driving pleasure and this compelling package ensures the all-new Mazda3 is no exception.
The engine line-up includes two versions of Mazda’s SKYACTIV-G gasoline engine in 2.0 and 2.5 litre displacements. The line-up will be optimized for the Canadian market to meet the diverse needs of a wide variety of customers across the country.
Since the launch of the first generation in 2003, more than 3.5 million Mazda3s have been sold around the world, and over 430,000 have been sold in Canada. It is the best-selling model in the Mazda line-up and accounts for a third of the company’s annual global sales. Previous generations of the Mazda3 were acclaimed in markets around the world for their emotive design, responsive and enjoyable driving, environmental and safety performance, and excellent craftsmanship. The model has received 136 awards globally.
If you haven’t had a chance to make it down to the Motorexpo – the show is on until this Friday, June 28th.
The Toronto Motorexpo is held at Brookefield Place and First Canadian Place. Both areas are transformed into a specialized luxurious auto show in the heart of Toronto’s business district. It’s free to visit and gives you the chance to see the latest high-end offerings by the automotive manufacturers.
The show is open daily from 10am to 6pm, but you only have three days left, so get out there. For more information please visit: www.motorexpo.com
Markham, ON – The first official photos of the Canadian version of the all-new 2014 Accord Hybrid set to hit dealerships nationwide this October are now available on Hondanews.ca . The Accord Hybrid features the same sophisticated styling found on the Accord Sedan, plus upscale detailing with unique hybrid badging and blue-accented grille and light lenses, LED lighting, a unique wheel design and a decklid spoiler. The Accord Hybrid joins an award-winning family, including the Accord Sedan and Accord Coupe.
The 2014 Accord Hybrid will use Honda’s new two-motor hybrid powertrain along with two-motor SPORT HYBRID Intelligent Multi Mode Drive powertrain. This will enable the Accord Hybrid to move through three different driving modes, EV Drive, Hybrid Drive and Engine Drive to optimize efficiency and fuel economy.
In ‘EV Drive’, the Accord Hybrid uses the lithium-ion battery to run in electric-only mode at lower speeds and in medium to high speed cruising, “Engine Drive” sends the engine power directly to the front wheels. In “Hybrid Drive’ the powerful 124-kilowatt (kW) electric motor and the all-new 2.0-liter DOHC i-VTEC Atkinson cycle 4-cylinder engine blend together for powerful acceleration while allowing for efficient driving in stop and go traffic situations. The Accord Hybrid is anticipated to deliver fuel economy1 of 4.0/4.2/4.1 (City/Hwy/Combined) L/100Km.
The 2014 Honda Accord Hybrid will be the first Honda hybrid vehicle assembled in Ohio and the second built in North America. The Accord Hybrid joins the diverse Accord lineup, which includes the four-cylinder and V-6 powered Accord Sedan and sporty Accord Coupe.
Inside, the Accord Hybrid’s intuitive layout provides the driver with instant fuel economy and energy flow information for optimal driving performance. Along with innovative new features such Honda’s LaneWatch™ blind-spot monitoring system, an industry-first which debuted on the Accord last fall, other available features on the 2014 Accord Hybrid include Lane Departure Warning (LDW) and Forward Collision Warning (FCW), an 8-inch colour i-MID display, perforated leather-trimmed seating surfaces, cloud-based HondaLink™ featuring Aha™, 360-watt seven-speaker audio system with Bluetooth® streaming audio, XM® Radio, and a multi-angle rear-view camera with guidelines.
The 2014 Accord Hybrid features the same next-generation Advanced Compatibility Engineering (ACE) body structure as the 2013 Accord, along with Honda’s new SmartVent™ front-side airbags. Like the 2013 Accord, the 2014 Accord Hybrid is expected to earn similar top safety ratings including an NCAP 5-Star safety ratings and a TOP SAFETY PICK+ rating from the U.S. Insurance Institute for Highway Safety (IIHS).
DETROIT, MI - Chrysler avoided a showdown with government safety regulators Tuesday, agreeing to recall 2.7 million older Jeep Grand Cherokee and Liberty SUVs that could be at risk of a fuel tank fire.
Earlier this month the company defiantly refused the government's request to recall the Jeeps. But Chrysler now says it will go ahead with the recall after getting calls from concerned customers.
The National Highway Traffic Safety Administration contended that the Jeep's gas tank could rupture if hit from the rear, causing a fire. NHTSA said 51 people had died in fiery crashes in Jeeps with gas tanks positioned behind the rear axle.
The recall covers Jeep Grand Cherokees from model years 1993 through 2004 and Jeep Libertys from 2002 through 2007.
Chrysler said Tuesday that dealers will inspect the vehicles and install trailer hitches to protect the gas tanks. The company said vehicles without hitches will get them, as will those with broken hitches or hitches that aren't from Chrysler.
In a statement, Chrysler maintained that the vehicles aren't defective, despite prior statements to the contrary from NHTSA.
Chrysler wouldn't say how much the trailer hitches would cost.
A well established fact is that drunk driving has significant consequences for property damage, and more importantly for permanent injuries, loss of life, long-term healthcare issues and additional medical expenses. A number of societal resources and organizations exist for the sole purpose of reducing the number of drunk drivers on the road and drunk driving fatality rates. Now, with the widespread use of smartphones, a new type of driving hazard has arisen, leading people to ask the question: Is distracted driving more dangerous than drunk driving?
Drivers in the United States spend an average of 25.5 minutes daily commuting to and from work, and there is a great temptation to make time on the road productive. Distracted driving is not a new concept. For many years, people have engaged in risky behaviours while driving including applying make-up, shaving, eating, drinking, and lighting cigarettes.
However, during the past 10 years, a number of new distracted driving behaviours have emerged including:
•Talking on phones
•Texting on phones
•Reading books, newspapers, or other written content on smartphones or tablets
•Accessing the controls for iPods and other MP3 devices
•Using laptops or netbook computers
•Playing hand-held games
•Using GPS devices
These distracting behaviours are serious enough on their own to lead many people to answer “yes” to the question: Is distracted driving more dangerous than drunk driving? However, all of these behaviours become exponentially more dangerous during certain driving conditions including poor weather. Drivers need to be aware of current road conditions and the behaviour of the other drivers on the road at all times. Maintaining complete attention is imperative in order to be prepared for sudden stops and starts, any unusual actions by other drivers and dangerous road conditions.
Over 340 people die annually in the United States as a result of car accidents due to icy road conditions. This number is insignificant in comparison to the more than 440,000 injuries and 5,400 deaths that occur in the United States each year as a result of distracted driving.
Distracted driving is a particular issue among teenage drivers. Consider the following statistics:
•75% of all teenagers ages 12 to 17 in the United States have their own cell phones.
•66% of these teenagers use their phones to send or receive text messages.
•Older teenagers are more likely than their younger counterparts to use text messaging; 82% of teenagers ages 16 and 17 use cell phones and 76% of them text almost exclusively.
•Just over half of the teenagers who have their own cell phones have talked on the phone while driving, or about 43% of all teenagers ages 16 and 17 in the United States.
•One in three teenagers ages 16 and 17 who text frequently do so while driving, which translates to 26% of all teenagers ages 16 and 17 in the United States.
A number of research studies clearly illustrate the significant dangers of texting while driving. One of the most serious dangers is that texting substantially delays a driver's reaction time. Individuals who text while driving on dry, clear roads have a reaction time that is almost one second longer than individuals who do not text. It’s interesting to note that individuals with a 0.08% blood alcohol level have a reaction time that is twice as fast as texting drivers when the driving conditions are the same.
Best practice is to pull off on the side of the road or wait until arriving at a destination to pull out a phone and text. Texting while driving is never worth the potential risks that a driver and the other drivers on the road will face.
About the author:
Doug Climenhaga is president of SVI International, Inc., a leading supplier of parts for industrial lift equipment, including brake lathe parts. With more than 20 years experience in the hydraulic and automotive lift industries, he holds two patents and has designed scores of problem-solving products.
Concern with fuel costs has dominated news headlines for years and there doesn’t seem to be any relief coming anytime soon. However, during that same timeline and even before, car manufacturers have shifted their attention to fuel saving vehicles and expedited its production to alleviate some of the stress at the pumps.
Last year, AJAC started the Eco Run to feature and educate consumers on the more fuel-efficient and environmentally safe vehicles that are available. It was a chance to learn more about fuel-efficient technologies and auto manufacturers helped this venture out by providing their latest and greatest vehicles on a multiple day drive throughout different areas of Canada.
The Eco Run is not only about the vehicles, but about the way we drive them. It’s understandable that you might not be looking for a new car at the moment, but there are plenty of ways that you can still save money at the pump by the way you drive them and that includes the gas guzzlers you might own. I will get into this a bit more as we go along.
The first Eco Run last year went through Ontario from Brighton to London, but Eco Run 2.0 took a more exciting route from Ottawa, Ontario to Montréal, Quebec just ten days ago. There were 22 vehicles in total assigned to 22 AJAC members throughout the three day journey. I was assigned five different vehicles to parade to the various staged stops along the way.
On hand for the second annual Eco Run was a variety of vehicles including full electrics, hybrids, plug-ins, diesels and straight out more fuel-efficient vehicles with internal combustion engines (ICE). And within those segments were a variety of compact cars, sedans, SUVs and one large pickup truck.
I’m going to break down all the different vehicles I drove, as well as the stops along the way.
Day 1 – Ottawa, ON to Montebello, QC
The Eco Run starting spot was the Hilton Garden Inn where we were assigned our vehicles to drive to the Natural Resources Headquarters in Ottawa for the official start. Mine was the Mercedes-Benz GLK 250 BlueTEC – the first diesel in its class.
There’s nothing like the GLK 250 out there making it more impressive as it smoothly made its way around the Parliament buildings. The GLK is fitted with a 2.1-liter inline four-cylinder turbo-diesel engine that has 200 hp and a whopping 369 lb.-ft. of torque. There wasn’t a peep heard in the cabin as I hypermiled my way to the Chateau Laurier for lunch.
The key to driving efficiently is being gentle on acceleration. Once you’ve slowly reached your desired travelling speed, you should maintain that pace throughout unless you need to slow down or stop. A nice tip when getting ready to stop is taking your foot off the accelerator and coast to decelerate before eventually braking. In order to do this, you must always be fully aware of what’s going on around you. If you can foresee what’s going to happen ahead, such as a yellow light or checking the walkway countdown numbers (which I know we all do) we can be able to coast and reduce carbon dioxide emissions and lessen our trips to the pumps.
At the end of the morning session of almost all city driving, the GLK 250 had a combined fuel economy rating of 7.6 L/ 100 km, which is incredible given Mercedes-Benz ratings for it at 7.2L/100 km combined at 8.3L/100 km in the city.
All of those eco-driving techniques were employed during my drives and they should be incorporated into your driving habits as well. I explained all of those habits to some CAA members after they finished their AGM meeting at the Chateau. They were very eager to hear more about some of the individual cars and ways they can save money. It was a nice opportunity to share our wealth of knowledge with consumers who generally showed an interest in cars and the environment.
The afternoon portion of the day had me in something totally different, a pure electric – the Ford Focus EV. This would be a total change from the SUV, but that’s what the Eco Run is all about.
The all-electric 2013 Ford Focus has an electric motor that produces 143 horsepower and 181 lb.-ft. of torque coupled with a lithium-ion battery and a single-speed automatic transmission. For this trek, I was to take that Focus EV from the Chateau Laurier to the Chateau Montebello. Sounds good doesn’t it!
The only issue with a pure EV is distance – I’m sure the organizers of this event put that at the top of mind when mapping out the routes. The Focus EV could go around the 100 km mark and this trip was just shy of 90 km, so this would put my navigational and driving talents to the test. As many can attest to, my navigational skills can be questioned at all times.
Not surprisingly, a wrong turn was made before I entered the highway out of Ottawa and I had to make a few turns to get back on track. Not a biggie, as I had some room to spare and I knew my steady highway driving would provide me some added driving time. I arrived at the Chateau Montebello with 14 km to spare and a chance to relax and marvel at the stunning Chateau.
Day 2 – Montebello, QC to Saint-Eustache, QC
After a night of shenanigans and rest, I set my sights on the Mazda CX-5 Skyactiv for the drive from Montebello to Blainville.
The Mazda CX-5 was the first Mazda vehicle to offer Skyactiv technology. There’s a lot of talk about Skyactiv, but most don’t have a clue what it is. It’s a new way of thinking by Mazda as they make use of technology, redesigned suspensions and lighter materials to increase the compression ratio to 14.0 to 1. The result being a much more fuel-efficient gas-vehicle that doesn’t bleed your money dry.
Mazda chose their 2.0L engine in manual mode for the event that puts out 155 hp and 150 lb.-ft. of torque. The manual version is rated at 5.7L/100 km on the highway and I’m happy to report that according to AJAC’s numbers I posted a 5.71L/100 km on the 90 km trip from Chateau Montebello to the PMG facilities in Blainville. I originally thought I was driving in the mid-7 range, but realized I must have not re-set the previous numbers. That seems about right coming from me. It’s amazing to see that sometimes those fuel-economy numbers are really accurate!
As we entered the PMG facilities, PIT (Performance Innovation Transport) was having their fifth anniversary celebration. Part of the celebration was a technology fair that included tire companies, breathalyzer test devices (not for us) and pure energy transport vehicles to name a few. You could also try out a truck simulator or go on a bus tour (more of a talk on a stationary bus) of PMG’s oval track where they test out their trucks. In the end, it was an educational experience and a true showcase of new automotive technologies for the present and future.
The fun didn’t stop there as we were treated to a backstage viewing of PMG’s crash-test area. The security was tight and we weren’t allowed to take pictures or video, but we were able to witness a demo crash with a family of four crash-test dummies inside. It was a head-on collision with a Ford Fiesta at 80km/h that led to a massive thud. We assessed the damage that seemed minimal for the passengers, but for some reason they never described the outcome. Oh well off to the next venture…
We left the PMG facilities to head to our hotel in Saint-Eustache. For this short trip of 16 kms, I was given the opportunity to drive the brand-new Honda Accord Plug-in Hybrid. This version of the Accord is not available in Canada at the present time, so I was lucky enough to be able to see what it had to offer.
To give you some details on the Accord Plug-in Hybrid, it’s powered by Honda’s first two-motor hybrid system using Honda’s new Earth Dreams 2.0L 4-cylinder engine with a 124-kW electric motor, as well as an electric drive coming from a 6.7 kWh lithium-ion battery for a total system output of 196 hp. The Accord Plug-in Hybrid just about showcases what the Eco Drive is all about.
Unfortunately, we were in stop-and-go traffic on the Quebec highway, so it wasn’t much fun or testing going on. The Accord Plug-in Hybrid was very quiet and smooth throughout the drive. I can definitely say the brakes worked very well and stopped on a dime when needed all 120 times I practiced that motion.
Day 3 – Saint-Eustache, QC to Montréal, QC
This was the shortest day of the Eco Run that saw us go from our hotel in Saint-Eustache to Montréal’s École Polytechnique workshop. It was another chance for me to test out Mazda’s Skyactiv technology in their new Mazda6.
The new Mazda6 is all-around extraordinary, especially the interior, but that’s for a different article. Its new 2.5L L4 SKYACTIV-G engine didn’t use all of its 184 hp on this trip, but you knew it was there when needed. This Mazda6 also uses an i-ELOOP energy recovery system that stores wasted energy while coasting or braking – perfect for the Eco Run.
I ended up achieving 5.28L/100 km on a drive where I was trying to get to the school at a little bit of a quicker pace as I had to leave right after. I utilized all of my eco-driving tools, but increased my usual highway speeds from 90km to 100km still reaching my destination with great fuel economy scores.
The AJAC Eco Run 2.0 from Ottawa to Montréal was another success story. It was a great showcase for all of the various types of fuel-efficient vehicles that are offered. I only tested out 5 of the 22 vehicles, but in those five I got to experience a diesel, a pure electric, a plug-in hybrid and the innovative Skyactiv technology in both SUV and sedan form.
The technologies utilized today coupled with a better eco-friendly driving technique can help sustain our environment and that was the purpose of this mission. If you took something out of this write-up or the Eco Run in general, I’ve done my part to spread the word. If you’re looking for more information about the various fuel-efficient models in the Eco Run or the technologies in them feel free to contact that respective manufacturer and they will assist you with any questions you have. For now – drive safe and think twice before you aggressively accelerate off that line!
NEW YORK - New York City's Taxi of Tomorrow vision is about to be realized in just a few months. Later this fall, the all-new and completely redesigned taxis are due on the city's streets.
This comes just two years after global car maker Nissan won a bid to redesign and supply the New York City fleet of cabs. Since then the company has been singularly focused on perfecting the vehicle for passengers, drivers, and owners.
Recently the final official milestone meetings for key stakeholders took place in Manhattan. It was a chance for the Taxi & Limousine Commission, drivers and inspectors to react to the Taxi of Tomorrow prototype before production starts.
This meeting, like the many before it, was designed to further refine the vehicle before it is put into service for the more than 600,000 people who hail a cab in NYC each year.
"Seeing the knobs and buttons put in place, seeing the screen where it is, seeing the whole thing come to life is really exciting. And that was just sitting in the back seat. When we started rolling, it really came to life," said Andrew Salkin, deputy commissioner operations, NYC Department of Finance.
Nissan says that from powertrain, to chassis, to interior fit and finish, the Taxi of Tomorrow demonstrates the type of innovative spirit that goes into all Nissan vehicles, on the city streets of New York and around the world.
I had the pleasure of being invited to an exclusive media day session for kartSTART, an exciting one day driving course involving go-karts. I heard about this place before, but it’s not that often I go-kart.
The invitation read that kids over eight-years-old are welcome, so I was excited to ask some family members who can share in this unique family experience. My nine-year-old cousin, Jacob was the perfect candidate, as I just heard he started go-karting just a month prior. It didn’t take long to get a response that he and his dad were in and we were all pumped to go!
What I was most enthusiastic about was for kartSTART to provide Jacob with essential driving tools to better his driving performances when he goes racing. Kids like to race in go-karts, but in most cases they don’t have the patience to learn what racing line to take, how to use the chicanes to their fullest and adopt an overall proper driving technique.
Not a big surprise, but we were one of the first groups to arrive that Sunday morning to the event held at Sunset Speedway in Innisfil, Ontario. The hosts led by director and owner of the program, Russ Bond and PR director and performance driving instructor, Juliana Chiovitti greeted us and brought us in to their lounge area for some much needed coffee and breakfast before the learning session. Waiting for us there were brand-new and shiny kartStart racing suits – a nice break from sweaty used ones!
Russ Bond took control from there and preached safety through education. The plan was to start with the go-karts in the morning learning the proper way to drive without anti-lock brakes (ABS) or traction control. “If you don’t spin, you’re not testing the go-Kart,” Bond said.
After that the program shifts its focus to the adults in actual Toyota vehicles to learn about Toyota’s STAR safety systems. The kartSTART program is supported by Toyota, so it only made sense to bring out the Highlander and Avalon for their demonstrations.
Let’s get back to the go-karting…
We were separated into two groups and led out to the Sunset Speedway track for three different racing sessions. I was happy to hear we were all going to participate and test our skills out.
Helmets were on, we were strapped in the go-karts and ready for some action. Jacob followed a lead instructor around showing him the correct racing lines, braking points and cornering positions on a slower first lap pace to get the feel of the track. With each session, Jacob had more freedom to have at it and that he did. For a nine-year-old he impressed the driving instructors and in particular Mr. Bond…I had to say it once. Jacob never spun out and turned those corners like a pro. Sometimes all you need is that little extra guidance along the way to better your driving techniques.
Like any kid, Jacob wanted to race more and wasn’t satisfied with just the three sessions, heck, I wasn’t either, but it was lunch time and soon time to get educated on Toyota’s safety features.
Toyota has been a leader in safety, which is at the top-of-the-wish list for any family buying a vehicle. They have plenty of safety features such as vehicle stability control, traction control, electronic brake force, but for our demonstrations we would be focusing on ABS and Smart Stop Technology (SST) in the Toyota Highlander.
After a brief talk by Bond – we all knew the key would be in the demonstrations, so we headed back to the track. The ABS was tested first at a speed of 65 km/h and they worked perfectly stopping in 1-2 seconds inside of the hand-made braking zone. You never know what can happen out there on the road and it’s nice to see that the ABS can save you some costly damages or worse.
The next step was a bit different and one I’ve never experienced before. That was Toyota’s advanced SST system that reduces engine power when both the accelerator and brake pedals are simultaneously pressed and if you press it long enough the vehicle will come to a quick and complete stop. Not that you really want to do this on the road, but it actually works even at 55 km/h and brakes at a much smoother pace than pounding the brakes on the ABS test. In real life terms, SST can be a useful tool for drivers that need to shift from braking to acceleration when climbing a steep hill to avoid any rollback.
kartSTART provided a great experience for the whole family and at the end of the day, we all took some knowledge with us whether it was from the go-karts or Toyota’s STAR safety features. If you’re looking for some family fun and something unique – I would definitely recommend the kartSTART program. It has something for everyone and can provide your child or teenager with their first driving experience that they will always remember. You never know if you start them young, they could turn out to be the next James Hinchcliffe.
To try out the kartSTART program, go to kartstart.ca and register.
Here’s the 2013 program schedule that begins July 16th.
2013 Program SchedulekartSTART Chilliwack, British ColumbiaJuly 16, 17, & 18Location: Greg Moore Raceway kartSTART Calgary, AlbertaJuly 22, 23 & 24Location: Calgary Kart Club kartSTART Innisfil, ONJuly 28, 29, 30 & 31Location: Sunset Speedway kartSTART Montreal, QCAugust 7, 8, 9Location: Autodrome St-Eustache kartSTART Halifax, Nova ScotiaAugust 12, 13, 14Location: Scotia Speed World
ATLANTA, GA - The Porsche 911 resolves apparent contradictions like no other sports car – such as between tradition and innovation or between exclusivity and high social acceptance, and of course between performance and efficiency. And so, Porsche is celebrating the 50th anniversary of the 911 at the International Motor Show (IAA) in Frankfurt with a special anniversary model based on the 911 Carrera S: like the original 911, the 911 50th Anniversary Edition is a coupe with a flat-six rear engine and rear wheel drive. Its efficient performance, active sport suspension – and special body have current relevancy: the anniversary 911 features the wide body, which is typically reserved for the all-wheel drive Carrera 4 models. This special edition will be limited to 1963 cars, a number that represents the year of the 911 world premiere.
For the US market, the 911 50th Anniversary Edition will be equipped as standard with a Powerkit, which increases engine performance to 430 hp and includes the Sport Chrono Package. The 911 50th Anniversary Edition sprints from zero to 60 mph in 4.2 seconds (3.8 with PDK) and can reach a top speed of 186 mph (185 with PDK). The limited edition models will be available at Porsche dealers this fall and will be priced from $124,100, not including a $950 destination charge.
Porsche will present the limited edition model in time for the 50th anniversary of the 911 at the IAA motor show in Frankfurt, which opens its gates to the public on September 12, 2013. In 1963, Porsche presented the original model to the public at this leading international show for the automotive industry. Since its first presentation – initially as the type 901 – the sports car icon has excited automotive fans across the globe, and today it is considered the reference for all other sports cars. Since making its debut in 1963, the model series has progressively developed without interruption. In the process, the unique character of the 911 was always preserved. The result of this evolution over a 50-year period – which included countless race victories as well – is a sports car that fully embodies the authenticity of the Porsche brand. Its DNA is reflected in all Porsche models.
This limited edition of the 911 Carrera S includes features that have contributed to the 50-year success story of the 911. For example, the limited edition includes Porsche Active Suspension Management (PASM) with special tuning to complement its increased track width and to add support to the exceptional cornering dynamics of the 911. The sport exhaust system outputs a fitting emotional sound. Special 20-inch wheels are a visual tribute to the legendary "Fuchs" wheels and are finished in matte black paint with machine-polished centers. Chrome trim strips on the front air inlets, the fins of the engine compartment grille and the panel between the rear lights emphasize the distinctive appearance of this limited edition model. Another technical highlight of the car's equipment is the Porsche Dynamic Light System (PDLS) with bi-xenon headlights and dynamic cornering lights.
Two unique colors are available for the anniversary 911, a darker graphite grey and a lighter geyser grey metallic. In addition black monochrome is also available. Each of the cars has a two-tone 3D-effect badge on the rear lid with the numbers "911 50". This is repeated in three color embroidery on the headrest and in two colors as a logo on the tachometer and the aluminum door sill plates. It can also be found on the cup holder panel together with the limited edition number of the individual vehicle. Other exterior characteristics of the special model are high-gloss window frames and sport design exterior mirrors on the doors panels.
There are tributes to the original 911 in the interior as well: green labeling on the instruments with white pointer needles and silver caps on the instrument pivot pins, just like 50 years ago. Another special feature is the center panels of the leather seats, which are designed with a fabric pattern reminiscent of the "Pepita" tartan design from the 1960s. The full-leather interior is designed in agate grey or black with decorative stitching, some in contrasting color. The driver and front passenger experience typical 911 driving fun in 14-way sport seats or optional 18-way sport seats plus. The gear shift or selector lever – which matches the decorative panels on the dashboard, doors and center console in brushed aluminum – comes from the Porsche Exclusive program.